Traffic is the lifeblood of a web site and should follow smoothly for it to survive. And the search engines can send hordes of free traffic if you can rank well for your favorite search terms. While search engine optimization (SEO) is a complex game with ever-changing rules, some tactics are evergreen and if a basic strategy is followed, you can get a head start over most of your competition. Here’s help:
This fast start kit – SEO (PDF file, 2 pages, right-click and save-as) contains a strategy to optimize your web site in terms of some key elements that can get you started very well and primes you for the further stages.